Understanding Attorney Search
The Circle of Legal Trust is a non commercial website. It was founded in the summer of 2012, in an effort for lawyers experienced and educated in online reach, to mentor and assist other lawyers internationally and locally. Our mission, inter alia, is to teach and share information with our peers on best search practices, as well as compliance with search engine quality guidelines. We do this by use of the amazing explosion in social media, such as G+, Facebook and Twitter, etc. We are a loose – and growing – confederation of attorneys around the world, as well as search engine expert guest speakers, consumers and contributors, dedicated to providing free, educational resources to our fellows in the legal community, as well as consumers. Learn how to become a member or non attorney contributor here.
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Recent Articles, Tips and Tutorials

Dealing With Malware
By Andre van Wyk Over recent weeks, or even months I should say, I have been cleaning sites where malware and related issues have arisen. Arguably this topic is not the most exciting to read about, it is extremely important, as a malware infection can have a direct impact upon your rankings and your traffic. Background I predominantly use Chrome, as my default browser for a number of reasons, and within this context Chrome will also provide a malware warning for a site that you may be … [Read More...]

Marketing Your Criminal Law Firm on the Internet
Criminal defense is a very rewarding area of law to practice, but it is certainly not the easiest or the most lucrative. Every law firm needs clients, and especially when you are first starting out. And there isn’t a lot of repeat business for criminal attorneys. So you will need some form of advertising and marketing to reach out to potential clients. 1. Your Web Site & Search Traffic Pro: Often best long term solution if done right. A key tool in creating your firm brand. An … [Read More...]

New Google Patent – Lawyer Who Lost Organic Rank & Freaked Out?
By attorney Michael P. Ehline: There have been some lawyers saying their websites made a dramatic plunge down or amazingly went up in SERPS after Google’s new algorithm change, which people are referring to as Panda 2.0 and its progeny. This may be due to Google analyzing what the website owner, or their marketing company is doing in SEO work on their sites, and determined randomly whether they should give the sites a plus or minus. Why Would They Do this is The Next Question? First, a … [Read More...]

Hey Lawyers Keep It Simple – For Readers and The SE’s
By Andre van Wyk To all the legal advocates, trying to get the word out about the latest case law, legal controversy, etc. Opening my email this morning, there was an update on the Official Google Webmaster Central Blog, and more specifically entitled "We created a first steps cheat sheet for friends & family". This sort of got my attention as it seemed to be more of one of those sales emails you get from the various Internet Marketing "gurus" or so called experts - because honestly … [Read More...]

Is Not Participating in Social Media a Liability?
Is Not Participating in Social Media a Liability? By non attorney contributor, Neil Ferree: Hey all your attorneys trying to figure how to reach clients and others in need of legal assistance. Things have changed a lot. And if your not social, your probably in trouble. Case in point,iIf you fast forward to 2:02 in this Lexis Nexis video from Legal Tech NY and if you agree with Steve Fairley's assertion "you're being penalized by Google by not participating in social media" then I suspect … [Read More...]



