The legal profession often has had an image problem, and when people hear the word lawyer the first words that come to mind are often not nice (learn more here.) The terrible image problem of attorneys has earned us titles, nicknames and stereotypical branding. These are sayings and words like “boring,” “ambulance chaser,” “stuffy,” “jerk” and other not so great descriptions and aspersions that we are expected to laugh about at special events, parties and family get togethers.
In some cases the name may fit the attorney, and unfortunately these few pernicious practitioners give the many reputable attorneys a bad name. Most of the time, most of the names don’t fit the legal advocate or the legal professionals they may refer clients too, but yet the suspicion is there. This can be irritating to deal with on a regular basis, since depending on the type of practice the attorneys are all grouped into the same category.
Even divorce lawyers are confused by non lawyers, as being PI attorneys who spend their times hanging out at hospitals, trying to pick up a case, or stealing client funds, etc. After all, that is what many who came before us have done, forever branding all of us.
The other problem with this is fees, no matter how expensive the lawyers’ fees are, this does not determine if they are going to provide quality representation or not. Reputable lawyers do have to be compensated for their services to handle cases and may cost as much as the lawyer that has earned the less than stellar names people use. No matter what, clients do not like paying lawyers, but they do like having one around to fight for them. But getting a good one is no easy task.
What The Good Attorneys Do
The reputable attorney is smart and has exceptional research skills. They also have the resources necessary and the dedication to the law to help protect the client’s rights. These are the top notch legal advocates that stand up for justice to serve the best interest of their clients and don’t look for the easy way to settle a claim.
The upstanding attorneys far outweigh the less than quality legal professionals and earn their reputation by providing legal services for their clients. The only difference is when people talk about lawyers the names Ace, top notch, great guy or gal and other nice names are not used in the same caliber that mean names are used relating to the legal professionals.
Attorneys do need to do damage control within their own profession to enhance their image, by showing what they do in the community and the value of their services in and out of the courtroom. Behavior is always under scrutiny for the lawyer and arrogance or pretentiousness should be checked at the door or the legal professional may earn the names they are called.
Be the friendly good guy, not the idiot who thinks they are worth more, or more intelligent than others. You know who they are. Don’t be the egomaniac, jerk attorney. Be that guy or gal who goes the extra mile, speaks to clients in layman’s terms, and who returns calls and emails promptly. Ending up in the back of the Daily Journal as a disbarred, or disciplined advocate, is not what you want for you, your employees, staff and family.
Just being civil, prompt and motivated sometimes makes all the difference and gets you that return business we are all seeking as hungry, no nonsense legal counsel. Do unto others as you would want them to do to you, if you needed legal help. That is what good attorneys do.
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